Business Opportunity Scam: Tips to Keep you from Getting Burned

If you are reading this article you are most likely looking to join a MLM business but are afraid to just jump right in. Being apprehensive is good especially since some are just a business opportunity scam. You are concerned about losing your money to a scam artist offering false promises and are looking for help to find the right companies to work for.

 

Below are some tips that I suggest you follow when looking for business opportunities.

 

You want to remember that everything is not a scam; there are reputable businesses out there. So don't have the mindset of scam until proven otherwise. Doing this may cause you to miss out on some great opportunities.

 

When looking for a good company you should always look for stability. Check to see how long the company has been around. If the company has been around for 5 years they are most likely not a business opportunity scam and they are also not likely to go under anytime soon.

 

Make sure when viewing their website to look for contact information such as address and phone number. If their website does not contain this information then there's one big clue that they are not legit. If you can check the phone number and address also.

 

Also if their website contains many grammatical or spelling errors then that is a red flag that they are out to take your money. A real company will take pride in the way potential customers and clients view them.

 

If at all possible talk to people that have worked or still work for these MLM businesses. You can find work at home message boards where users will tell you real quick who to work for and who is a business opportunity scam. You can also find tips on how to get hired by the best ones and maybe even obtain reference from the message board. 

3 Important Factors in the Creation of a Successful Marketing Strategy

Owning a business requires many skills, including those in advertising.  What you will find, though, is that a very low number of business owners actually have experience in marketing and even fewer have advanced skills.  What you don’t know about marketing can actually hurt your business.  The following are three important factors you should know about the creation of a successful marketing strategy:

 

Don’t Rely on Just One Method of Advertising

A successful marketing strategy relies on several different marketing techniques.  Those business owners who choose just one method to use are not going to get their business in front of a high enough number of their target market to be successful.  The fewer techniques used and the less number of people you will reach.

 

Rely on Both Paid and Free Advertising Opportunities

A successful business also relies on both paid and free advertising opportunities.  Those who choose to use free advertising only are missing out on a lot of great ways to get in front of their target market, such as pay per click advertising and banner advertising.  On the other hand, using paid only techniques will result in the same problem.  Making use of both paid and unpaid advertising will get your business noticed by the largest amount of people.

 

Know Your Products and Your Target Market

The one thing you must realize is that you can not create a successful marketing strategy unless you know everything there is to know about your products and your target market.  Each technique you use should highlight some of the various aspects of the product.  Each technique you use should be directed at the people who should buy the product and you must know the best way to reach them.

 

These are just a few of the factors you need to think about when developing a strategy for marketing your business and products.  With all of the competition, take the time to educate yourself on some of the most effective techniques available.